Kazaa Case Study

1.Elements of the Kazaa case study that ar indicative of the E-commerce I name:Technology driven ? relies on a softw ar material body known as fast track. Un commanded ? file-swapping services consecrate no procure fees to the owners of the copyrighted materials. Instead, they claim that they are non amenable for the way millions of people use their software. These p2p?s are beingness headed in places where there are no laws to govern them, or go by (Estonia, Vanatu etc.)Perfect markets ? according to where Kazaa is base and the laws that are not present, they have the ability to ?do as they amuse? wherefore having a perfect market in file-swapping. E-commerce II season:Business driven - ?under Sharman Networks, Kazaa has blossomed into an ad entanglement reaping millions of dollars of revenue from mainstream clients such as Microsoft, NetFlix, and DirecTV. Also, the music available on Kazaa functions as a draw to a huge earnings audience. meshwork and profit emph asis - ?establishing a parallel of latitude net income called Altnet, which is based on the same fast track software except uses a pay-for-download business model where legitimate copyright owners stand their films and music for a fee. Kazaa patch ups money by acting as an advertize network and has also developed a parallel network called Altnet that uses a pay-for-download business model.

In state to make money, Kazaa loads fast track with so-called ?spyware? and ?adware? programs which in convolute go out on the internet and pass along pop-up advertisements and unsolicited emails from vendors who pay for this service. In that sen se, fast track is an ?advertising network? t! hat makes money not from merchandising music, but from interchange to advertisers? access to its 65 million users. 2.Kazaa falls into the Peer-to-Peer, P2P category and Customer-to-customer in my opinion. Peer-to-peer, or P2P as it is loosely called, If you want to get a full essay, order it on our website: BestEssayCheap.com

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