Annual Project

Ivan Stanchev, Pavlin Hristov, Inessa Lotonina Annual Report Project                1.   Introduction: Bayerische Motoren Werke G. m. b. H. came into being in 1917, having been founded in 1916 as Bayerische Flugzeugwerke AG (BFW); it became Bayerische Motoren Werke Aktiengesellschaft (BMW AG) in 1918. The BMW congregation i of Germanys largest industrial companies is one of the most successful railroad car and pedal manufacturers in the world. With BMW, MINI and Rolls-Royce, the BMW Group owns three of the strongest weapons-grade brands in the automobile industry. The vehicles it manufactures instal the highest standards in terms of aesthetics, dynamics, applied science and quality, borne by by the companys track topographic point in engineering and innovation. In addition to its strong smear in the motorcycles market with the BMW and Husqvarna brands, the BMW Group also offers a successful clench of financial services. The course towards a su ccessful succeeding(a) was set in 2007 with the adoption of Strategy Number ONE. The commerce was given up a new strategic prudence with an emphasis on profitability and long-term value growth. Their activities testament remain steadfastly focused on the premium segments of the external car markets.

Their missionary work statement up to the yr 2020 is clearly defined: the BMW Group is the worlds leading provider of premium products and premium services for individual mobility. long-run thinking and responsible fill have long been the cornerstones of their success. melodic phrase for ecological and social sustainability along the e ntire value-added chain, taking fully respo! nsibility for their products and giving an dogmatic commitment to preserving resources are rash objectives firmly embedded in their corporate strategy. For these reasons, the BMW Group has been welkin leader in the Dow Jones Sustainability Indices for the persist six years. 2    appraise of the Annual Report: The revenue enhancement increased from 50,681 one thousand million euro in 2009 to 60,477 million euros....If you want to bring in a full essay, order it on our website: BestEssayCheap.com

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